Project Objective
Axis is an evangelical community for young people. As an offshoot of a larger church, Axis needed a marketing piece to explain what they were all about and invite people to visit one of their services.
The Solution
Based on the unique audience and attitude of this church group, a small brochure with the theme: “not church like you’d expect” was the most effective solution. Through alternative graphic treatments and an innovative brochure format, the unusual piece communicates exactly what Axis is all about.
Willow Creek Association
Not Church Like You’d Expect : Brochure